Step 1: Free Audit & Discovery

I start by reviewing your current Google presence, your website, and your existing Google Ads account (if you have one). We figure out exactly who your ideal customer is, what your goals are, and whether Google Ads is the right fit for your business.

Step 2: Campaign Strategy & Setup

If we decide to work together, I build your campaigns entirely from scratch (or restructure your existing ones). This involves deep keyword research, competitor analysis, writing the ad copy, and ensuring conversion tracking is set up perfectly so we know exactly which ads are generating leads.

Step 3: Manage & Optimize

Google Ads is not a "set it and forget it" tool. Every single week, I monitor your account, adjust bids, add negative keywords, test new ad copy, and optimize the campaigns to ensure your cost-per-lead keeps dropping. You receive a simple, plain-English report at the end of the week.